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Showing results for tags 'subscription fatigue'.
BMW is selling heated car seats on a subscription basis.
In the U.S., there are 300+ over-the-top video options. And the average U.S. consumer has to remember their ex’s passwords for three video streaming services, per Deloitte research. The biggest players include—inhale now— Netflix CBS All Access Hulu Amazon Prime Video YouTube Premium HBO Showtime Apple Disney WarnerMedia NBCUniversal It’s getting to be a bit much. 47% of U.S. consumers are frustrated by the number of services required to watch what they want, Deloitte found. “Consumers want choice—but only up to a point...We may be entering a time of subscription fatigue,” Deloitte Vice Chairman Kevin Westcott said. Seems like an opportunity for larger players to “reaggregate” these services in a way that creates a better experience for the consumer, Variety suggests. We may have reached peak subscription service with the NY Mets’s new “Netflix-style subscription deal.” The $39/month service allows fans to download standing-room-only tickets on their smartphones...right up until the start of the game.