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Volvo and Audi turn to Android for next-gen connected cars

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Volvo and Audi are looking to do more with Android in its forthcoming connected vehicles, the companies announced on Monday ahead of this week’s Google I/O developer conference. The companies will be showing off the fruits of this deeper integration at the event in San Jose, which goes beyond entertainment and navigation to help drivers and passengers control AC, windows, sunroof and more via Android.

The integration of Android throughout more of the infotainment experience in cars is a win for Google, which is moving out ahead of competitors like Apple in terms of gaining more real estate in automobiles. This will become increasingly important as vehicles become sites for more mobile activity and additional connected activities, which will lead to more generation of data that can be useful to Google as an advertising platform, as well as for other aspects of its business including media delivery.

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