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The Honest Company

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The Honest Company—When she’s not on set, Jessica Alba’s working on her non-toxic household products company…which just secured a Series E round of $75 million. 

To date, Alba has raised $220 million, but the recent round is a step in the wrong direction. After a failed acquisition from Unilever, and a co-founder who decided to step down as CEO, Honest (valued at $1.7 billion in 2015) is losing some steam. This time around, $1 billion was the magic number.

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